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MIPP#4

For this assignment, you will discuss what you have learned in Unit III and Unit IV by creating a 12-slide PowerPoint presentation that addresses the case studies below.

Based on your reading of the case study “Is Business Ready for Wearable Computers?” on page 181 of the textbook, address the prompts below.

· Discuss at least three examples of wearable technology.

· Discuss how wearable technology could change the way the company you work for or a company you are familiar with conducts business, and provide an example.

· Discuss at least one advantage and one disadvantage to wearable technology.

· Discuss how business intelligence (BI) systems are used for reporting and data analytics.

Based on your reading of the case study “How Reliable Is Big Data?” on page 246-248 of the textbook, address the prompts below.

· Explain the term big data in your own words.

· Discuss how the music service Spotify used big data to better serve its customers.

· Discuss how New York City used big data to reduce crime rates.

· Discuss at least one ethical or security issue that big data can pose to individuals.

Based on your reading of the case study “Google, Apple, and Facebook Battle for Your Internet Experience” on page 290-292 of the textbook, address the prompts below.

· Explain what is meant by mobile technology.

· Discuss how telecommunications and mobile technology networks are vital to companies and how they are fundamentally changing organizational strategies.

· Discuss the mobile strategy used by Google, Apple, and Facebook.

· Discuss at least two challenges posed by the Internet and networking.

Based on your reading of the case study “How Secure Is the Cloud?” on page 324 of the textbook, address the prompts below.

· Discuss at least two security threats to cloud data.

· What should companies do to protect cloud data?

· Discuss why both the company and the cloud vendor are responsible for security.

· Discuss at least one security control that companies can use to increase security.

· Explain why data management has a tremendous impact on an organization’s survival.

In formatting your PowerPoint presentation, do not use the question-and-answer format; instead, use bullets, graphs, and/or charts in your slides to identify important points, and then discuss those points in the speaker notes of each slide.

Your PowerPoint presentation must be at least 12 slides in length (not counting the title and reference slides). You are required to use a minimum of three peer-reviewed, academic sources that are no more than 5 years old (one may be your textbook). All sources used, including the textbook, must be referenced; all paraphrased material must have accompanying in-text citations. One source must be from the CSU Online Library.

Textbook Link: Management Information Systems

Kenneth C. Laudon, Jane P. Laudon

https://online.vitalsource.com/reader/books/9780135192047/epubcfi/6/2%5B%3Bvnd.vst.idref%3Dcover%5D!/4/2

MBA 5401, Management Information Systems 1

Course Learning Outcomes for Unit IV

Upon completion of this unit, students should be able to:

3. Explain how information technology systems influence organizational strategies.
3.1 Discuss how changes in telecommunications and networks are introducing fundamental

changes in organizational strategies.

5. Critique core information systems applications from a business perspective.

5.1 Discuss why telecommunications technology is vital to many organizations.
5.2 Explain why data management has a tremendous impact on an organization’s survival.

6. Assess the procedures for securing information systems.

6.1 Explain how an organization’s information systems are vulnerable to internal and external
threats.

Course/Unit
Learning Outcomes

Learning Activity

3.1
Unit Lesson
Chapter 7, pp. 250–285, 290–292
Unit IV PowerPoint Presentation

5.1
Unit Lesson
Chapter 7, pp. 250–285, 290–292
Unit IV PowerPoint Presentation

5.2
Chapter 8, pp. 294–327, 333–335
Unit IV PowerPoint Presentation

6.1
Unit Lesson
Chapter 8, pp. 294–327, 333–335
Unit IV PowerPoint Presentation

Required Unit Resources

Chapter 7: Telecommunications, the Internet, and Wireless Technology, pp. 250–285, 290–292

Chapter 8: Securing Information Systems, pp. 294–327, 333–335

Unit Lesson

Telecommunications, the Internet, and Wireless Technology

Telecommunications, networks, and wireless technology are now introducing fundamental changes in
business. The opening case in Chapter 7, “Tour de France Wins with Wireless Technology,” demonstrated
that digital technology was essential for attracting and retaining athletes, broadcasters, fans, and sponsors.

To acquire a competitive edge against other bicycling sports, the data from Tour de France racing bikes was
relayed to television viewers within seconds. These bikes had a small tracking sensor attached to the seat
that provided the rider’s location via a Global Positioning System (GPS) chip and a radio frequency chip. This
technology also relayed the biker’s speed nearly every second so that coaches and viewers alike could see
how the biker was performing during the race. This data could also be viewed using a mobile app, and riders
wore earpieces that communicated real-time data throughout the race. The device also collected biometric

UNIT IV STUDY GUIDE

Telecommunications, the Internet, Wireless
Technology, and Securing Information Systems

MBA 5401, Management Information Systems 2

UNIT x STUDY GUIDE

Title

data, but this information was not relayed to the public; it was kept private between the bikers and the
coaching teams.

Digital technology provided fans with increased involvement in the sport by allowing them to view the data on
their televisions and mobile apps, and providing viewers with the ability to discuss the results on social media.
Since the data was made available through digital and social media, viewership of the cycling sport has
soared. This is an excellent example of how businesses are adapting to new technologies based on the
Internet. As technology improves, businesses must continually evolve.

Networks and Telecommunications

Most of us know what a network is, even if it might be hard to describe. Simply, a network is a way to connect
two or more computer devices together. As they grow, they get more complicated, but it is the same basic
concept. Now, you have to add switches and routers into the mix so that something manages the data that is
flowing around.

To communicate, we must have some sort of rules or a protocol. The main protocol is Transmission Control
Protocol/Internet Protocol (TCP/IP), which allows for computers to talk to each other even if they are on
completely different platforms. We have IP addresses so that data can find the way to us. Our IP address
system is even evolving. Our current system (e.g., 123.1.1.1) is changing to IPv6 (with more than a quadrillion
possible addresses).

Organizations also have internal intranets for employees to use. This keeps their data separate from the
outside world. Organizations may also use a virtual private network (VPN), which is a secure, encrypted
private network. Can you imagine where this might be beneficial? Consider those employees who log into
their work remotely.

All of this has led to other types of growth areas. The website has advanced due to speed capabilities offered
by the Internet and improved media. People want their information now. Many people will only wait a matter of
seconds for a webpage to load before moving on to another website. This puts an amazing strain on
businesses to constantly keep up with current technologies. What do you think?

Additionally, the trend for websites has evolved to be more social. Customers are encouraged to leave
feedback. They can post pictures or videos of themselves and the product. Once again, technology has to
evolve to allow for this functionality.

Where do you imagine technology will be 10 years from now?

Information Systems Security

Security in an IT infrastructure: Most people understand the value of having a secure working environment.
Not only is information technology (IT) concerned with the physical security of its assets (e.g., laptops,
computers, printers, servers), but it also has to be concerned with virtual security.

Below are some questions to ask ourselves.

• How do we keep our biggest asset, our data, safe from thieves?

• How do we control access to our systems and keep the hackers out?

• How do we keep out networks safe from an attack so that we can maintain business continuity?

• How can we possibly keep up with all of the risks?

Organizations today are constantly dealing with these issues. Networks are separated to allow access only to
those who need it. Firewalls are installed, and antivirus software (as well as other types of security
applications) must be kept up-to-date. Vulnerabilities can come from the Internet in the form of a Denial-of-
Service (Dos) attack. E-mail can contain bad attachments. We have all heard of malware. Malware is
malicious software that includes viruses, worms, Trojan horses, Structured Query Language (SQL) injection
attacks, ransomware, spyware, and keyloggers.

MBA 5401, Management Information Systems 3

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Thieves and hackers are developing new ways to hack into systems all of the time. Ask any large company
security professional, and they will tell you that people are sniffing their networks every day and looking for
vulnerabilities.

Not only can security threats come from the outside, but they can occur on the inside. Think of the disgruntled
employee who wants to sell the latest trade secrets of the company. Think of the employee with a gambling
addiction who wants to figure out a way to skim money from the company. Some employee threats are not
even malicious. The software developer may accidentally place a vulnerability into the system by not adding
the correct security into an internal software application.

Business value of a secure system: Think of recent news items, such as the Target credit card breach. It is
just bad publicity for one thing, but allowing people’s money to be stolen is never good for business. The hard
truth is that breaches like the one that Target had can cost companies millions of dollars. All of that stolen
money has to be paid back. Credit cards have to be replaced, which come with a large fee from the bank.
There are fines that have to be paid as well. The company is ultimately liable and has to pay all of those
charges.

The compliance or business value side of this involves the Sarbanes-Oxley Act regulations for record
retention and data integrity. The credit card section includes payment card industry (PCI) compliance. If you
do not pass PCI compliance, then as a business, you will not be allowed to accept credit cards. The Gramm-
Leach-Bliley Act of 1999 also calls for security and confidentiality of data. The Health Insurance Portability
and Accountability Act (HIPAA) deals with medical security and privacy.

Businesses have to adhere to governmental laws for data security, or they will find themselves in a legal
predicament. Legal predicaments just mean one thing to most organizations: “This is going to cost us money.”
For this reason, companies in the last 10 years or so have added security and compliance to their ongoing
strategic initiatives. Many companies will hire outside risk-assessment teams to evaluate their potential
physical and virtual risks. Also, this means adding yet another item to the annual budget. Nowadays,
organizations need security teams and security software that will monitor systems and either detect or prevent
threats. E-mail and Internet usage has to be logged, and network activity has to be monitored and logged. Not
only is that software costly, but they need servers and databases to store the data and the applications. From
a legal standpoint, a company has to be able to respond to any legal request for information. Electronic
records management is very important to contingency planning.

Management of information system controls: An organization has to know where its risks and
vulnerabilities are located. Security controls need to be put in place to protect the data and the systems.
Organizations also have to develop security policies. In addition to security policies, there are acceptable use
policies that define the acceptable use of a company’s information-based assets and computing equipment.

There are different types of information system controls. All of these controls and policies make up an
organization’s security framework. There are two information system controls: general controls and
application controls. There are six types of general controls: software controls, hardware controls, computer
operations controls, data security controls, implementation controls, and administrative controls. There are
three types of application controls: input controls, processing controls, and output controls.

In addition to an organization’s policies and controls, there will usually be an internal and external auditing
function. Internal auditors try and catch any security and control issues before the external auditors are let
loose. Amazingly, an organization is required to hire external auditors to (hopefully) put their stamp of
approval on the organization’s systems, controls, documentation, and procedures.

Other parts of risk assessments, controls, and policies include disaster recovery and business continuity.
Disaster recovery involves the creation and implementation of a plan to restore the IT side of the business
when there has been some type of disruption. A server that goes bad may failover to a server stored in
another city that houses the servers. The disaster recovery center will likely be an exact duplicate of the
existing operational data center. A business continuity plan will hold all of the information pertinent to getting
the business up and running again in case of an emergency. Can you see how disaster recovery and
business continuity go hand-in-hand?

MBA 5401, Management Information Systems 4

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Summary

In summary, no single method to securing information systems is enough. Businesses must incessantly
upgrade their security software to outsmart hackers and computer criminals.

Reference

Laudon, K. C., & Laudon, J. L. (2020). Management information systems: Managing the digital firm (16th ed.).
Pearson.

Suggested Unit Resources

In order to access the following resources, click the links below.

To reinforce the concepts from this unit, view the Chapter 7 Presentation (PDF for Chapter 7 Presentation).

To reinforce the concepts from this unit, view the Chapter 8 Presentation (PDF for Chapter 8 Presentation).

Your textbook has video cases that correlate with the information being presented in the assigned chapter
readings. You are encouraged to review the video cases relating to Chapter 7 below.

Cisco. (2013, May 2). Cisco TelePresence redefines Hollywood collaboration [Video]. YouTube.

https://www.youtube.com/watch?v=4xGMH95sAgo

Transcript for Cisco TelePresence Redefines Hollywood Collaboration video

HCL Digital Solutions. (2013, December 6). IBM Sametime meetings on a tablet [Video]. YouTube.

https://www.youtube.com/watch?v=cYGOyyFYvXE

Transcript for IBM Sametime Meetings on a Tablet video

You are encouraged to review the video cases relating to Chapter 8 below.

CBS News. (2012, March 5). “60 Minutes” investigates cyberwarfare [Video]. YouTube.

https://www.youtube.com/watch?v=kw–zLJT3ak&playnext=1&list=PLs_q-cHb8wi-PP0lAHS4

Transcript for “60 Minutes” Investigates Cyberwarfare video

TEDx. (2015, June 29). Cyberwar | Amy Zegart | TEDxStanford [Video]. YouTube.

https://www.youtube.com/watch?v=JSWPoeBLFyQ

Transcript for Cyberwar | Amy Zegart |TEDxStanford video

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